My last photoshoot of 2019 was kind of unexpected and last minute. I received an email from a woman that needed some photos for her marketing and promotion of her website. I’m always curious to know how new clients managed to find me but this one was surprising as she is related to my friend and colleague Deepak.
Deepak is also a photographer and the co-founder of Pledgeshots, a company that I have worked with a couple of times myself. Pledgeshots is a company that does headshots and donates 25% of the proceeds to either, Sick Kids Hospital, Covenant House or WWF Canada.
My initial thoughts to this email were, “Why didn’t she just call Deepak? He’s a photographer and he’s in your family.” But, he was out of town on a business trip and she was pressed for time and he referred me. So I am humbled that he would trust me to get the job done.
Cooks Who Feed is a not for profit organization dedicated to supporting women in India that live in poverty by giving them employment and the opportunity to feed their families. The purchase of one apron provides 100 meals. It’s such a great initiative. Please check out the Cooks Who Feed website for more information and support the cause.



The day of our shoot, it was snowing pretty heavily and to make matters worse, I live on the opposite side of town. Seema, who was the main subject of the shoot had a meeting to attend so I knew that time was limited and she had kids that she had to get ready for school. She told me some of her ideas and concepts and we did everything in about 45 minutes. I think what made it more impressive was maintaining composure while her husband was getting the kids ready for school. They got an A+ in Parenting 101 class.